Google+

epilepsy effects

Craig Melvin’s Wife Lindsay Czarniak

Craig Melvin’s Wife Lindsay Czarniak Craig Melvin's Wife Lindsay Czarniak

Chiwetel Ejiofor’s Girlfriend Sari Mercer

Chiwetel Ejiofor’s Girlfriend Sari Mercer Chiwetel Ejiofor's Girlfriend Sari Mercer

Keshia Knight Pulliam: 5 Personal Things You Probably Did Not Know (Info)

Keshia Knight Pulliam: 5 Personal Things You Probably Did Not Know (Info) Keshia Knight Pulliam: 5 Personal Things You Probably Did Not Know (Info)

Harold Perrineau’s Wife Brittany Perrineau

Harold Perrineau’s Wife Brittany Perrineau Harold Perrineau's Wife Brittany Perrineau

Angela Bassett: 5 Personal Things You Probably Did Not Know (Info)

Angela Bassett: 5 Personal Things You Probably Did Not Know (Info) Angela Bassett: 5 Personal Things You Probably Did Not Know (Info)

Spencer Tillman’s Wife Rita Tillman

Spencer Tillman’s Wife Rita Tillman Spencer Tillman's Wife Rita Tillman

RECENT POST

nicki-minaj-rapping-inside-the-nba-video
LOL: Nicki Minaj Freestyle Raps With TNT’s ‘Inside The NBA’ Crew + Shaq Proposes To Nicki While Rapping! (Video)
antonio-gates-wife-sasah-gates-pics-photos
Antonio Gates And Wife Sasha Give An Inside Tour of Their Southern California Home. (Video)
pilar-sanders-sentenced-jail
Ohhh No: Deion Sanders’ Ex-Wife Pilar Sanders Gets Sentenced To 7 Days In Jail For Violating Divorce Agreement! (Details)
Kimora-Lee-Simmons-bio-wiki
Kimora Lee Simmons: 5 Personal Things You Probably Did Not Know (Info)
bill-cosby-wife-camille-speaks-out
Bill Cosby’s Wife Camille Speaks Out For The First Time: “Who Is The Victim?”
gabrielle-union-top-five-interview
Gabrielle Union Reveals Her TOP FIVE Guilty Pleasures! (Video)
whoopi-goldberg-beverly-johnson-bill-cosby-video
Whoopi Goldberg Grills Beverly Johnson On Bill Cosby Drugging Accusation! (Video)
ashanti-christma-album
Ashanti Talks New Holiday Album “A Wonderful Christmas With Ashanti.” (Video)
bill-cosby-speaks-out-scandal
Bill Cosby Finally Breaks Silence On S*x Abuse Scandal! (Listen)
faith-evans-duet-late-husband-biggle-smalls
Faith Evans Talks Releasing Duet Album With Late Husband Biggie Smalls + Sings Remixes of Some Christmas Classics! (Video)!
kmichelle-butt-implants-dating-idris-elba
K. Michelle Opens Up About Her Butt Impants And Past Relationship with Idris Elba! (Video)
supermodel-beverly-johnson-talks-bill-cosby
Supermodel Beverly Johnson Accuses Bill Cosby Of Drugging Her! (Video)
craig-melvin-wife-Lindsay Czarniak-pics7
Craig Melvin’s Wife Lindsay Czarniak
Jill-Scott-3-Personal-Things-You-Probably-Did-Not-Know-pic
Jill Scott: 8 Personal Things You Probably Did Not Know. (Info)
vanessa-bell-calloway-tour-home-video
Vanessa Bell Calloway Gives An Inside Tour Of Her Home in California! (Video)
sheryl-underwood-interview-breakfast-club
Sheryl Underwood Explains How She Got The Job On ‘The Talk’ And Why She Revealed Her Secret About Fellow Comediennes Talking Badly About Her! (Video)
Reena_Ninan_and_TJ_Holmes-dancing
Behind The Scenes: Reena Ninan And TJ Holmes Having Some Off-Air Laughs On World News Now! (Video)
tameka-raymond-interview-the-real
Tameka Raymond Talks Honoring Her Late Son Kile’s Memory. (Video)
Wendy-Raquel-Robinson -3-Personal-Things-You-Probably-Did-Not-Know-pic
Wendy Raquel Robinson: 5 Personal Things You Probably Did Not Know (Info)
whitney-houston-biopic-trailer
Watch: LIFETIME Releases The Official Whitney Houston Biopic Trailer! (Video)

beyonce-superbowl-performance

When news broke that R&B diva Beyonce was performing at this year’s Super Bowl halftime show, most people automatically assumed she was going to collect a huge paycheck.

Well, after doing a little research, we found out exactly how she’s banking.

According to Forbes.com, NFL spokesperson Greg McCarthy confirmed via email that the NFL doesn’t pay a dime for any of the artists that perform.

McCarthy confirmed: “We do not pay. We cover all expenses associated with the performance.”

Those costs—which include travel, lodging, setup, fees for backup dancers and musicians—should add up to $600,000 or more, which is certainly significant. But so is playing without receiving a performance fee.

So why did Beyoncé agree to play the Super Bowl for free?

“There is not anything like it,” says Derek Jackson, cofounder of advertising agency Glu. “The Super Bowl, for an artist, is considered the medium of all mediums. You can’t beat it from a promotional standpoint. You garner so many eyeballs at one time.”

How many eyeballs, exactly? About 112.5 million in the U.S. alone last year. And even though Beyoncé’s next album isn’t out yet—just a recent Destiny’s Child release—she stands to profit immensely, as others have in the past.

Of course, there’s another reason that Beyoncé might be willing to sing for a song: Pepsi, which returns this year as the halftime show sponsorship after inking a new deal with the NFL, signed her to a $50 million deal late last year.

“This is a Pepsi event, so I’d have to make the argument that this was in her deal,” says Jackson, who brokered Nicki Minaj’s multimillion dollar agreement with the beverage company. “I can’t imagine it being any other way … What better way to make it known to the world that Beyoncé is the face of Pepsi?”

The company’s representatives say the performance wasn’t part of her deal, but they’re certainly happy to have her on board.

Press (Ctrl+ D) To Save To Favorites!

Leave a Reply

Custom Search
PICK A WIFE